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Partnerships

A client’s vision is the starting point for a successful partnership. The projects you’ll see here are the result of close collaboration, where our technical expertise meets their strategic goals to create impactful digital solutions.

Jack Daniel’s: Crack Jack’s Safe

An instant-win promotion that transformed a creative idea into a full-scale digital campaign, engaging customers and driving product sales.

Award-Winning: Winner of the ALM Campaign of the Year 2025.
Rapid Engagement: Achieved 12,000+ entries in just 5 weeks.
High Traffic & Engagement: Saw 35,408 views and a massive 192,013 events.
End-to-End Partnership: Full platform support from exploring an idea into a final production digital promotion.
Direct-to-Consumer Rewards: Offered $70,000 in digital cash rewards.
Strategic Loyalty: Winnings could be re-used to purchase Jack Daniel’s products, driving repeat business.
Smart Technology: Utilised AI to identify objects in file uploads for seamless entry validation.
Key Metric: Achieved an average engagement rate of 69.3% and an engagement time of Avg +63.6%.

Woodford Reserve: Old Fashioned Week

A free drinks platform designed to build brand loyalty and drive foot traffic to over 100+ participating venues.

High-Impact Vouchers: Of the 50 free drinks allocated per venue, 100% were redeemed, demonstrating powerful consumer activation.
High-Volume Engagement: Generated 8,000+ entries in just 4 weeks.
High Traffic & Engagement: Saw 42,925 views and a massive 150,607 events.
Seamless Redemption: A secure drinks voucher platform that integrated with a store locator.
Location-Based Technology: Used geolocation to show consumers the nearest venue to redeem their free drinks.
End-to-End Partnership: Full platform support from the initial idea to final promotion delivery.
Key Metric: Achieved an average engagement rate of 35.31% and an engagement time of Avg +28.87%.

Jack Daniel's: Thirsty Camel Spin to Win

An engaging, gamified instant-win promotion that transformed a simple idea into a high-volume, digital campaign designed to drive brand loyalty.

End-to-End Partnership: Full platform support from the initial idea to final promotion delivery.
Rapid Engagement: Over 5,000+ entries for a promotion targeting a single state (WA).
High Traffic & Engagement: Saw 18,839 views and 59,008 events.
Security & Compliance: Employed a comprehensive fraud detection system to ensure the integrity of the campaign.
High-Volume Fulfilment: Over 800+ physical prizes were fulfilled to winners.
Unique Mechanic: A custom ‘Spin to Win’ game where prizes were awarded based on a gamified, four-quadrant turntable.
Key Metric: Achieved an average engagement rate of 68.65% and an engagement time of Avg +145.39%.

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Embark on the journey to turn your ideas into reality by kickstarting your project with us. Our team is geared up and ready to breathe life into your vision, offering a collaborative space where creativity and innovation converge. From concept to execution, we’re here to guide you through every step of the process.